Vitality is the world’s leading science-based behavioural-change programme that encourages and rewards you for living healthier, driving well and banking well.

Great reasons to join us
Enjoy bigger, better rewards with Vitality. From half-price movies, flight savings, cash back on your groceries, fuel savings, weekly rewards and more, being healthier, driving well and banking well has never been more rewarding.

How Vitality is changing the world
With over 10 million Vitality members in 22 markets enjoying thousands of rewards, you can be part of the Vitality family and start your journey to a healthier you and a safer way of life.